SMPS Triangle Blog

Archive for 2016

Member Spotlight: Lynette Sandlin, CPSM

Lynette, originally from Goldsboro, has been in the A/E/C Industry for over 19 years. She currently serves as the Regional Marketing Manager for LeChase Construction Services. Lynette has been involved with SMPS since 1999. Throughout her time with SMPS, she has served as Director at Large as well as a member of Membership Committee for several terms.
In addition to being an active participant in SMPS, Lynette volunteers at the Durham Rescue Mission as well as at many pre-race events for …Read More »

Program Recap: Marketing the Generational Gap

“We’re not just navigating a generational gap, but also a cultural gap.” – Dr. Jolene Erlacher
SMPS Research Triangle invited Dr. Jolene Erlacher, founder of Leading Tomorrow, to join us at this month’s program to flip the generational gap on its head and see it for what it is: an opportunity.
Right now, five generations are in the workplace together: Silent (ages 70-86), Baby Boomers (50-69), Gen X (35-49), Millennials (20-34), and GenZ/Digital Natives (5-19). Within this, we also see a large …Read More »

Program Recap: Coordinators Club – Graphic Design for the In-house Marketer

SMPS Research Triangle honored its commitment of providing excellent education benefits for its members at last week’s Coordinators Club, with an informative presentation on Graphic Design by Kelley Simons of S&ME and Elizabeth Griswold of EwingCole. Elizabeth and Kelley bring over 25 years of combined graphic design experience – a veritable wealth of knowledge that they generously shared with an audience of over 40 attendees. Topics covered included the basics of typography, different image types and uses, and helpful tips …Read More »

Member Spotlight: Pat Perkins

A seasoned A/E industry professional, Pat began her career with O’Brien/Atkins as their corporate librarian moving into her Marketing Coordinator position a few years after. Prior to joining the industry, Pat was a Professional Reference Librarian in her hometown of Cleveland, Ohio.
Pat has been an integral part of the SMPS Triangle Chapter for over 20 years.  Having been on the Board numerous times for several committees, she most notably served as Secretary and Co-Director of the Programs Committee from 2005-2015. …Read More »

SMPS Fall Membership Drive

Fall means football and a great time to JOIN SMPS!
The SMPS Fall Membership Drive is on and we want YOU as a new member!  If you become a member between October 1 – November 7 you will receive:

Free registration entry to a program of your choice
Free commuter mug
Plus, a chance to enter in a drawing for 2 tickets to the NCSU vs. University of Miami football game on November 19th.  These tickets are being donated by David Perez of Terracon.

The …Read More »

Send Us Ideas for 25 Years

SMPS Research Triangle is 25 years old!!
Each year at our annual board retreat, we develop a theme that guides us through our upcoming year. Each theme centers around our mission to advocate for, educate, and connect leaders in the A/E/C industry. We’ve provided engaging educational programs and rewarding networking opportunities for a quarter of a century… now that’s something to CELEBRATE! We want our members to get excited about this celebration, too! And we need your help. Help us create …Read More »

Member Spotlight: Jerry Blow

Jerry is an active member of SMPS Triangle who has been involved with the A/E/C industry for over 35 years. Before launching his own architectural photography company, Jerry was an aerospace engineer with the defense department, and managed the development and testing of submarine-launched nuclear warheads. Jerry recommends that newcomers to the industry learn as much as they can about the actual work of architects, engineers, and construction professionals to give themselves a good grounding for marketing and business development.

Program Recap: Clients Talk Back! A panel discussion.

The last program of the SMPS year – Clients Talk Back.  Always a well-attended event with great networking  and a stellar panel line up! This year the panel included Todd Manning, Director of Design and Construction at Wake Tech, Cameron Smith, Director of Capital Project Management at NC State University, and Brian Conklin, Senior Director of Facilities Design and Construction for Wake County Public Schools.  In case you missed it, below are a few take-aways from the panel discussion.
What is …Read More »

A Marketer’s Terrible, Horrible, No Good, Very Bad Day…and How I Got Through It

By: Amy Burlin, CPSM, Brown and Caldwell

We’re marketers, and we’re human. We all make mistakes, our team members make mistakes, and we all have those terrible, horrible, no good, very bad days we read about as kids. This is a short post about one of those bad days I had and how I was able to get past it. My hope is that you’ll be able to take this story of another flawed human marketer and use it to get …Read More »

Member of the Year Award

Pat Perkins, 2014-2015 Member of the Year with 2014-2015 President Kim Fowler, CPSM
Do you know an outstanding SMPS Research Triangle Chapter member? Would you like to see them recognized for their contributions to the organization? Now is your chance! Nominate a member for the Chapter’s Member of the Year Award. Nominees and the winner will be announced at the End of Year Social. Simply submit your nomination via the link below by COB Thursday, May 5th.

Must be an active member …Read More »