SMPS Triangle Blog

Archive for Chapter News & Announcements

October Program Recap: Is the Triangle Ready for our Growing Future? A Panel Discussion with Area Leaders

Thank You to our October Program Moderator and Panelists. The audience thoroughly enjoyed the informative discussion on the topic of “Is the Triangle Ready for Our Growing Future?”

The Research Triangle Chapter of the Society for Marketing Professional Services hosted yet another dynamic panel for their October program. The question at hand was “Is the Triangle Ready for Our Growing Future?” Ryan Combs, Executive Director of Research Triangle Regional Partnership (RTRP,) graciously served as the program moderator. The panelists included Joe …Read More »

September Program Recap | Confessions of a Content Whisperer: Cracking the Code to Extracting Data from Your Technical Team

We thoroughly enjoyed having Danielle Gray, Content Marketing Strategist, as the Speaker for our Research Triangle 2018-2019 Kick-off Program! She was engaging, funny, and provided practical tips and tricks for extracting data from technical professionals. Here is a little insight into some of the many takeways we gleaned from her session:
Content generation, whether for a proposal, presentation or social media posts , is something marketers are tasked with every day. But obtaining information from our technical teams in order to create …Read More »

Key Take-aways from the Summer Bonus Webinar Series on Content Marketing

SMPS’ Triangle Chapter offered a bonus, 3-part webinar series this summer – Prepare to Win: Master Content Marketing (While Juggling 97 Other Tasks) presented by Danielle Gray, MBA, the original “Content Whisperer.”  Danielle believes that incorporating a content marketing plan into your long-term strategic goals provides opportunity to showcase thought leadership, increase validity, and shift client perspectives; resulting in more sales and qualified leads. We couldn’t agree more! The question is how we master content marketing while also managing the …Read More »

February Program Recap: Navigating a Rebrand: Before and After

To rebrand, or not to rebrand: that was the question at the SMPS Research Triangle February program. Centered around S&ME’s very own rebrand, their marketing / business development team shared the lessons learned throughout the process. Led by S&ME’s Marketing Director Kathleen Chambers, Senior Graphic Designer Kelley Simons, and Senior Business Developer Kellie Ford, the team offered helpful strategies for rebranding.
In the A/E/C industry, strong branding is more and more important. With increased competition and an active market, it is …Read More »

January Program Recap: Emerging Industry Trends in the Triangle

The Research Triangle Chapter of the Society of Marketing Professional Services (SMPS) just hosted another great lunch program at the PNC Arena highlighting emerging industry trends in our region. Lee Anne Nance, who helped lead economic development at the regional and local levels and now serves as the Chief Strategy Officer for Stewart, moderated a terrific panel of speakers.  The panel included Susan Sanford, Executive Director of the Research Triangle Cleantech Cluster, Larry Steffann, Co-Founder of the NC Regional Internet …Read More »

October Program Recap: Why Won’t They Listen to Me?

“How would your work be different if people listened to you?”

Tom Cooper, of Brighthill Group, posed this question to the attendees at the start of our October program. Some responded “It would be easier.” Others said “I could get things done faster.” or “I wouldn’t be working so late.” No matter how you put it, I think everyone would agree that listening is a key component to positively influencing others in the workplace, and life in general.  
 
The good news …Read More »

Congrats to Kim Fowler: SPMS-RT 2016-2017 Member of the Year!

The SMPS Research Triangle’s Member of the Year Award was instituted to recognize the achievements of outstanding contributors to our chapter. One winner is selected annually based on their length of service and the impacts of their service. Congratulations to 2016-2017 Member of the Year Kimberly Fowler, CPSM!
2016-2017 Member of the Year Kim Fowler, with Chapter President Danielle Davis
Kim is an enthusiastic supporter and integral part of the SMPS Research Triangle Chapter. An active member for over a decade, she has served …Read More »

25 Things I’ve Learned from SMPS Triangle

This year SMPS Research Triangle turns 25. It’s hard to believe that we have been helping marketers and the AEC industry at large educate, advocate, and connect for a quarter century! I can still recall my first SMPS meeting in 2011. I was new to Raleigh, new to marketing, and felt like I was in way over my head. I remember feeling so intimidated! Six years have passed since then, and it’s amazing what I’ve learned along the way. So, …Read More »

Jerry Blow featured in the Marketer!

Have you seen it yet? SMPS-Research Triangle’s very own Jerry Blow is the featured photographer for the latest issue of SMPS’ Marketer Magazine! Jerry’s photos can be found throughout the latest issue, highlighting many famed Triangle-area landmarks! Here’s what SMPS CEO Michael Geary had to say: “With every issue of Marketer, SMPS honors its member photographers by featuring their work throughout the publication. The February 2017 issue highlighted Jerry Blow, a member of SMPS Research Triangle. We are proud to feature …Read More »

SMPS Fall Membership Drive

Fall means football and a great time to JOIN SMPS!
The SMPS Fall Membership Drive is on and we want YOU as a new member!  If you become a member between October 1 – November 7 you will receive:

Free registration entry to a program of your choice
Free commuter mug
Plus, a chance to enter in a drawing for 2 tickets to the NCSU vs. University of Miami football game on November 19th.  These tickets are being donated by David Perez of Terracon.

The …Read More »